To kick off the social campaign for Sony’s, “Beautiful Day In The Neighborhood” movie, starring Tom Hanks as Mister Rogers. I reached out to Tom Hanks’ team, whom I have worked with for over 13 years, to request a special birthday post to Mister Rogers.

Tom Hanks had never posted on his official channels to promote any of his film projects, so this was an extra special request and it turned out to be one of his most liked posts across all of his social channels.