The Handmaid’s Tale Season 6

Hulu · Organic Social Campaign

Being an English major, Margaret Atwood's writing shaped me early on. I have watched this show from its inception. When the final season came around, this wasn't just another campaign. It was personal.

The Handmaid’s Tale deserved a send-off that honored each character, each member of the cast, the legacy, and most importantly the fans who have carried this show in their hearts for years.

From hero pieces for the beloved characters, to intimate behind-the-scenes moments, we built an ongoing social campaign designed to rally the fandom all the way to the epic finale.